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    <description>A category for the main site news stories.</description>
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      <title>Mancala Delivers Internet Marketing Masterclass to Newcastle University</title>
      <link>http://www.mancala.co.uk/news-1826/Mancala-Delivers-Internet-Marketing-Masterclass-to-Newcastle-University.html</link>
      <description>Newcastle Univerity Careers Service invited Mancala to present an Internet Marketing Masterclass to a selection of students.</description>
      <pubDate>Thu, 15 May 2008 00:00:00 GMT</pubDate>
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      <title>Search Engine Optimisation Goes Glamourous</title>
      <link>http://www.mancala.co.uk/news-1817/Search-Engine-Optimisation-Goes-Glamourous.html</link>
      <description>Why celebrities are getting into search engine optimisation and why you should be too.</description>
      <pubDate>Wed, 7 May 2008 00:00:00 GMT</pubDate>
    </item>
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      <title>Internet Marketing Newcastle </title>
      <link>http://www.mancala.co.uk/news-1786/Internet-Marketing-Newcastle-.html</link>
      <description>We have just released details of our first Internet Marketing Seminar in the North East</description>
      <pubDate>Mon, 14 Apr 2008 00:00:00 GMT</pubDate>
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      <title>The Joy of Autoresponders </title>
      <link>http://www.mancala.co.uk/news-1787/The-Joy-of-Autoresponders-.html</link>
      <description>"I love autoresponders but I always find starting a new campaign as a bit of a struggle."</description>
      <pubDate>Sun, 24 Feb 2008 00:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Microsoft Offers £22.4 billion for Yahoo </title>
      <link>http://www.mancala.co.uk/news-1788/Microsoft-Offers-£224-billion-for-Yahoo-.html</link>
      <description>A significant move in the world of online advertising.</description>
      <pubDate>Fri, 1 Feb 2008 00:00:00 GMT</pubDate>
    </item>
    <item>
      <title>UK firms Waste £3bn </title>
      <link>http://www.mancala.co.uk/news-1789/UK-firms-Waste-£3bn-.html</link>
      <description>The UK's small and medium sized businesses are wasting an estimated £3bn of investment on websites that are virtually invisible to search engines, according to a recent report.</description>
      <pubDate>Mon, 28 Jan 2008 00:00:00 GMT</pubDate>
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    <item>
      <title>Christmas online sales "rise by 50%"</title>
      <link>http://www.mancala.co.uk/news-1790/Christmas-online-sales-rise-by-50%.html</link>
      <description>The proof is in that Internet sales boomed last Christmas.</description>
      <pubDate>Fri, 18 Jan 2008 00:00:00 GMT</pubDate>
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    <item>
      <title>Happy New Year</title>
      <link>http://www.mancala.co.uk/news-1791/Happy-New-Year.html</link>
      <description>Better late than never, HAPPY NEW YEAR from all at Mancala.</description>
      <pubDate>Tue, 8 Jan 2008 00:00:00 GMT</pubDate>
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      <title>Slowly Slowly Catchy Monkey </title>
      <link>http://www.mancala.co.uk/news-1792/Slowly-Slowly-Catchy-Monkey-.html</link>
      <description>There will be an estimated £17.2 billion, yes £17.2 BILLION spent online during the 3 months of Christmas shopping.</description>
      <pubDate>Tue, 11 Dec 2007 00:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Tell Your Clients About Christmas Ordering</title>
      <link>http://www.mancala.co.uk/news-1793/Tell-Your-Clients-About-Christmas-Ordering.html</link>
      <description>We are now in the final straight of what is for many the busiest time of the year online (in particular for those of you with ecommerce shops).</description>
      <pubDate>Mon, 3 Dec 2007 00:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Setting up Google Analytics on Your Website </title>
      <link>http://www.mancala.co.uk/news-1794/Setting-up-Google-Analytics-on-Your-Website-.html</link>
      <description>Not got Google Analytics?</description>
      <pubDate>Sun, 25 Nov 2007 00:00:00 GMT</pubDate>
    </item>
    <item>
      <title>A Little Often Goes a Long way WIth Search Engine Optimisation </title>
      <link>http://www.mancala.co.uk/news-1795/A-Little-Often-Goes-a-Long-way-WIth-Search-Engine-Optimisation-.html</link>
      <description>When was the last time you updated or added new content to your website? Yesterday? Last week? Last Month? NEVER?! I hope it is not the later, but don't worry if it is you can change that from now.</description>
      <pubDate>Thu, 22 Nov 2007 00:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Crank up you Adwords Campaign NOW </title>
      <link>http://www.mancala.co.uk/news-1796/Crank-up-you-Adwords-Campaign-NOW-.html</link>
      <description>What should you be doing now to get the most from your ecommerce store in the run up to Christmas?</description>
      <pubDate>Mon, 5 Nov 2007 00:00:00 GMT</pubDate>
    </item>
    <item>
      <title>7 Top Tips To Choosing the Right Web Development Company For Your Business</title>
      <link>http://www.mancala.co.uk/news-1797/7-Top-Tips-To-Choosing-the-Right-Web-Development-Company-For-Your-Business.html</link>
      <description>Gone are the days when Internet Marketing was a tool that only those with a large budget or great technical expertise could actually make use of on a day to day basis. </description>
      <pubDate>Fri, 5 Oct 2007 00:00:00 GMT</pubDate>
    </item>
    <item>
      <title>New Search Engine Optimisation Bead created </title>
      <link>http://www.mancala.co.uk/news-1800/New-Search-Engine-Optimisation-Bead-created-.html</link>
      <description>Redirection Management automatically creates a redirect from the old URL of a page to the new one. </description>
      <pubDate>Thu, 23 Mar 2006 00:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Using your Content Management ystem to Get Higher Search Engine Rankings</title>
      <link>http://www.mancala.co.uk/news-1799/Using-your-Content-Management-ystem-to-Get-Higher-Search-Engine-Rankings.html</link>
      <description>So, you have built your website, populated it with content and it is optimised for search engines. That’s great. But now what? </description>
      <pubDate>Wed, 18 Jan 2006 00:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Learn to Read your Stats and Get More Visitors</title>
      <link>http://www.mancala.co.uk/news-1798/Learn-to-Read-your-Stats-and-Get-More-Visitors.html</link>
      <description>Webstats are not just a means to see how well (or not) your website is performing. Analysis of these statistics in a structured manor can help you identify where you need to improve on your website. </description>
      <pubDate>Wed, 23 Nov 2005 00:00:00 GMT</pubDate>
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